My 89-year-old mother uses R-A-D and loves it. She gets the same "daughter" every time (Theresa), who helps mom organize her medication, cleans her apartment, turns over her mattress and changes the bed, etc....and genuinely cares about mom's well-being. They have great conversations; I've met Theresa and think she's a treasure. Mom lives in a retirement community in Milwaukee and likes her independence. I live over a thousand miles away. The retirement community charges over $1,000/mo. for assisted living. I think Rent-a-Daughter is a smart, caring, intermediate step.