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Floral Designers Bring Art to Your Arrangement

Flowers and Florists
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A floral designer cuts and arranges flowers, leaves, and branches for birthdays, holidays, weddings, special occasions, and funerals. They draw on their design experience and take as much time as they need to make sure that your arrangement gets to the intended recipient on time, looking better than expected.

In the field of floristry, the floral designer is the one who works with you, often one on one, to select just the right flowers, colors, ribbons, vases, and other accessories to make your bouquet or arrangement unique and perfect, whatever the occasion. If you are interested in flowers and their meanings, the floral designer can answer your questions.

Frequently, the floral designer is also the owner of the flower shop. Floral designers can be found working in grocery store floral departments and at funeral homes and mortuaries as well.

A floral designer must love flowers, have an artistic eye and a knack for presentation. If the florist is also a shop owner, he or she must have excellent business skills. Floral designers put all of these skills to work designing and arranging flowers to meet the needs of the pickiest clients and customers on tight deadlines.

Most florists consider their work an art form. They use their keen artistic sense to take very different elements and mold them into beautiful, eye-catching arrangements. And many floral designers also grow their own flowers, adding yet another aspect of personal creativity to their job.

Flowers are a perishable medium, and their short-lived nature and fragility combine to make the work of a floral designer a particular challenge. The flowers must be arranged just so, yet still remain vibrant and alive for as long as possible.

Floral designers can undergo special training and receive certification, or learn on the job. As fashion and styles change frequently, florists must keep abreast of the latest trends so that their work remains current.

Many independent floral designers have added online flower ordering options to their stores. If you love flowers and want to work with them for a career, then learning to be a floral designer can be very rewarding.

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