Berkshire Money Management Inc392 Merrill Rd, Pittsfield, MA 01201
Nearly 10 years ago, Berkshire Money Management (BMM) set up offices in Pittsfield MA. The firm grew quietly, at least ?quietly? outside the office walls. But within the walls BMM was making a lot of noise growing its financial newsletter, the Navigator, to upwards of 16,000 subscribers. BMM?s investment management business grew as subscribers asked us to begin managing their investment portfolios. The firm grew rapidly and in 2004 BMM sold the newsletter business and, for a few years, closed the door to new clients. In 2007, as BMM saw the financial crisis coming, we took action. We began shorting the market (i.e. made investments that could profit if the stock market fell) while protecting our client?s money through defensive investments. As a result, there was a huge response from our current clients asking us if we would manage more of their money, and the money of their friends and relatives. In 2008 we came to realize that there was a tremendous demand for investment managers that didn't?t do things ?the old way? ? the wrong way, our competitor?s way. Investors themselves came to realize that they were in unhealthy professional relationships with advisors that took credit for the good times, but failed to protect them in the bad times. Investors came to realize that it was not to their benefit or the benefit of their family to stick with their advisor just because he was a ?nice guy?. Investors began to realize that not everybody came out of the financial crisis worse than they went in. Investors came to realize that they need an investment team like Berkshire Money Management looking out for them. Witnessing investor?s dissatisfaction with the status quo, BMM began to aggressively hire additional like-minded professionals and purchased & refurbished a building to accommodate the growth. Specifically, BMM is hired to provide investment advice that may lead to returns that outpace the broad US market over time.