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Size: 468 width x 60 height |
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File Types: gif or jpeg |
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Maximum File Size: 15k |
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Maximum animation loops: 3 |
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Production notes: Images must be saved without image previews (deselect "Save Thumbnail" when saving in Photoshop) |
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Size: 120 width x 600 height |
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File Types: html, gif or jpeg |
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Maximum File Size: 20k |
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Maximum animation loops: 3 |
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Production notes: Images must be saved without image previews (deselect "Save Thumbnail" when saving in Photoshop) |
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Available as sponsorships (exclusive placement), targeted or run-of-site. |
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Size: 120 width x 60 height |
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File Types: gif or jpeg |
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Maximum File Size: 4k |
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Maximum animation loops: 3 |
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Production notes: Images must be saved without image previews (deselect "Save Thumbnail" when saving in Photoshop) |
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For Dealer Locators and Yellow Pages placement, these are icons/logos that appear with the business listing that are linked to a URL of the advertiser's Website. |
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File Types: gif |
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Maximum File Size: 3k |
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Animation loops: None |
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Production notes: Images must be saved without image previews (deselect "Save Thumbnail" when saving in Photoshop) |
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Image dimensions must be one of the following: |
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GIF or JPEG image |
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Java |
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Javascript |
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HTML |
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Shockwave |
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Flash |
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Enliven |
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Zapa Microsites |
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Real Audio (a third party must serve the audio/video) |
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The SuperPages.com brand name may never be used in an ad to imply affiliation with or endorsement by SuperPages.com or Verizon, unless such a relationship exists. |
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Creative ads should not contain SuperPages.com color schemes or design elements. |
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Creative ads should not appear to be part of the SuperPages.com content rather than an advertisement (blending is not allowed). |
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Creative ads may not use the SuperPages.com branding - logos or proprietary images from the SuperPages.com brand. |
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Creative a ds should be encased in a border. If borderless, a creative ad must contain the advertiser's name to signify that it is a banner and not SuperPages.com content. |
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Creative ads should not appear to be news rather than a paid advertisement. |
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Creative ads may not have transparent backgrounds and may never blend into the screen content. |
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Advertisers may not mislead users into thinking their ads are functional (e.g. polls or search engines). |
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Search boxes are not allowed. |
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Ads may not mimic or imitate system error or warning messages. |
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Verizon reserves the right to approve or reject all functionality or "look and feel" of creative ads. |
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Verizon reserves the right to reject any insertion order, graphics, text description, or URL that is deemed offensive or in violation of Verizon Information Services policies. |
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All creatives must follow our naming conventions to help in trafficking, searching and identifying campaigns. |
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Naming Convention: advertiser_page location_creative size |
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Example: BusinessName_ ROS_468x60 (name must be 32 characters or less) |
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Enhanced creatives are displayed in IFRAMES (on Internet Explorer 3.0 and above), or LAYERS (on Netscape 4.0 and above), depending on the site and the browser used. Your creative must be tested in all environments prior to submission. |
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The maximum file size is the total size of images + code. The maximum file size is not just the image size. |
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<HTML>, <HEAD>, <TITLE>, <META>, and <BODY> tags should never be included in the creative code. |
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Creatives must use a single set of <TABLE></TABLE> tags. Nested sets of <TABLE></TABLE> tags will not be permitted. |
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<SCRIPT> </SCRIPT> tags must not be placed within a <TABLE> tags. Place all <SCRIPT> tags outside <TABLE>tags. |
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You must hide scripts from earlier browsers with HTML comment tags: (<!-- comment --> ) |
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When using event handlers like "onMouseover", "onMouseout", "onClick", or "onChange", they must be user initiated. The execution script must be submitted as part of the creative, even if the event handlers calls a function only. |
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After clicking an ad creative, the user must be able to return to SuperPages.com by using the browser's "Back" button. |
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The click-through targets, in enhanced creatives, must equal "_top" or "_blank" so that your destination page will come up in the browser instead of within the iframe/ilayer when clicked. Images cannot be embedded or compiled within the Java applet; the image parameter values must be pulled from HTML <param> tags. |
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It is also recommended to submit a bitmap graphic banner to be set up with each of your enhanced creatives, which will be delivered to those browsers which do not display iframes or ilayers. |
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HTML Forms: When using a form, a method of "get" is required in order to track click-through. A method of "post" is supportable, but we will not be able to track click-throughs. |
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Java/Javascript: All Java creative must be served from the advertiser or third party ad server. Please be advised that click-through traffic cannot be tracked when using a Java creative. |
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Shockwave/Flash: When submitting a Shockwave or Shockwave Flash creative, you will need to include the following deliverables: the Macromedia Flash Shockwave file, a default GIF image file, an encapsulating HTML, and a Javascript code block that displays the default GIF banner ad if the Macromedia Player is not detected. |
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The click-through targets must equal "_top" or "_blank" so that your destination page will come up in the browser instead of within the iframe/ilayer when clicked. |
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Before sending your creative, please test it in IFRAMES (on Internet Explorer 3.0 and above), or LAYERS (on Netscape 4.0 and above) and verify the click-through URL (or "hot-spot") is operating properly. |
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Please be advised that click-through traffic cannot be tracked when using a Shockwave or Flash creative. |
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All creatives must be tested in ALL major browsers and versions before we receive it. These browsers include Netscape versions 3 & 4 and Internet Explorer versions 3, 4 & 5. If you use a script to detect the presence of a player, please make sure the script fails elegantly when it located a non-supportive browser. |
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Contact name |
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Phone number |
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Business name |
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Name of the specific advertising item you are purchasing |
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Creative format |
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Click-through URL |
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Special instructions (alt text, placement, etc.) |
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Please include all the above information with your graphic / ad delivery. |
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Advertising graphics should be forwarded by e-mail to: traffic@verizon.com |
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Please note: A delivered graphic / ad does not constitute a work order submission. To initiate an order, you'll need to Contact Us. |
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Auditor - Third-party site traffic auditing is provided by Neilsen I/Pro, located on the World Wide Web at http://www.ipro.com. I/Pro certifies that I/Audit reports (traffic results reports) are an independent, accurate, and complete summary of our Web site's activity.
I/Audit reports are based on census analysis of raw log files provided by our site. I/Audit is a consistent, conservative report of site activity that is reviewed and verified by I/Pro's Audit Analysts.
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Advertiser tracking - Impression and click-through reporting is available for banner ad, badge, and microbutton insertions. Reports may be made available via web interface when requested. |
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